Mesirow Financial Advanced Strategies is a global manager of hedge fund portfolios. They wished to create a strong connection between their employees and the end beneficiaries of their work. To achieve this goal, they leveraged their workplace to transform their culture and tell their brand story. Kahler Slater created several large-format wall graphics that showcase images of teachers, police officers and nurses. While the Advance Strategies team does not have direct contact with these individuals, these images remind staff who ultimately benefits from their work. These images help leadership tell their unique brand story to prospective new talent as they tour through the space.
Greg Robbins, COO + SMD, Mesirow Financial Advanced Strategies