The UW Campus Hilton Garden Inn is designed to provide a top of market guest experience at the heart of the UW-Madison Campus. The location of the property is key to support the growing hospitality demand in the Madison market. The urban infill project features 176 guest rooms on four floors on top of a podium consisting of a parking structure and hotel function floors. The hotel is adjacent to the East Campus Pedestrian Mall on the west, the Kohl Center & La Bahn Arena with the Southwest Commuter Bike Trail to the north, the City Station development and Regent Street to the east and south.

The hotel features a 1st floor lobby, bar, lounge, and restaurant which spills out to the north with a patio and outdoor seating area with views and a direct connection to the to the campus and bike trail. There is a monumental open stair that brings guests to the 2nd floor meeting space and fitness rooms. The balance of the podium is a parking structure which replaces the demand needed for the former surface parking lot on which it is sited. The podium is entirely a precast concrete structure and the guestroom tower above features panelized steel studs; both were selected for construction efficiency and economics.

The exterior has a patterned precast concrete exterior to echo a stack bond brick and features sections of metal panel and a synthetic stucco. The palette is a bold combination of white, black, gray with accents of reddish-orange metal panel. The hotel has been crafted to engage the adjacent busy pedestrian areas with the use of landscaping, lighting, and custom graphic art panels creating a gallery walk and pocket park.